Digital PR

Digital PR

step by step

The only authoritative brand is the one that imprints itself in the customer’s head
as a benchmark brand.
The goal of Digital PR is to ensure that digital relationships generated
through the collaboration of public bodies have a positive
influence on the image and reputation of the company itself.

Analysis

Analysis of the brand, the competitors, the market and the target audience in order to identify the right activities to be defined in the strategic document.

Strategy Definition
and Planning

Definition of a detailed strategic documen t and selection of resources to be used for the entire duration of the project.

Operativity

Assignment of a dedicated Project Manager and Account Manager who will follow the implementation of the activities for the entire duration of the same.

Reporting

Data collection, creation and presentation of reports.
A one-to-one comparison.

What activities are

included?

The focal points of a complete Digital PR project.

  • Analysis
    Preliminary analysis to understand KPIs and targets
  • TOV
    Definition of the Tone of Voice
  • Channels
    Selection of channels on which to activate the various services
  • PED
    Definition of the specific publishing plan
  • Operativity
    Publishing of content and generating related services
  • Monitoring and reporting
    Creation of the reports necessary for the evaluation of the activity

Linkjuice has the right numbers

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Worldwide publishers

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Monthly publications

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Agencies that have already chosen us

Worldwide publishers

Monthly publications

Agencies that have already chosen us

CONTACTS

What else does

Digital PR include?

SEO, KW research and PED

The search for keywords useful for positioning on search engines to be included in the contents and the creation of an editorial plan tailored to the activity.

Visual Design

Communication through the image, functional for the dissemination of a message or information. The creation of exciting content that easily communicates the identity of the Brand.

Content marketing

The creation of high-performance and optimised content, useful to the reader. Within these texts, the brand should come across as a serious and recognizable theme.

Advertising

The study and application of marketing communication techniques in the promotion of a brand through digital channels.

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+39 3311332518

+39 05861581861

contatti@linkjuice.it

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